Social calendars like Localist can be up to 8 times more effective than email marketing for initiatives like:
Boosting awareness on the web is all about how easy you are to find. Not just your homepage, but your calendar, too. Some of this can be addressed with Search Engine Optimization (SEO), but what do you do after that?
How can you leverage content you're already creating?
By using a social calendar instead of a static "30 box" presentation like Google Calendar, you can expose the web to hundreds of thousands of inbound links to your site, making a massive impact on brand awareness.
Using Localist as an example, here are the amount of pages search engines knows about the calendar alone:
|Calendar Platform||Pages Indexed by Google (Average)|
|The Other Guys||201|
That's about 307,000 more opportunities for your visitors to learn about you!
Download the PDF on the right to find out